Finding that the voice that the Community Media Center of the North Bay gives to the public is too important to risk losing, the Santa Rosa council on Tuesday rejected a plan to cut off its funding.
The diversity of the programming shows the 16-year-old Community Media Center of the North Bay has been fulfilling its mission of giving the residents access to media technology and training they might not have had otherwise. But tight city budgets and the easy availability of smartphones, YouTube and other new technology have the city slashing funding for the center and rethinking what kind of media services the community needs in the future.
Santa Rosa granted a third temporary contract extension to the Community Media Center of the North Bay on Tuesday to allow more time to resolve a difficult negotiation process. The center operates the city TV public access channels and tapes City Council and school board meetings. It faces layoffs without more income, said Executive Director Dan Villalva.